expo 67 lounge

Mid-century fashion, vintage pop culture and retro cool... from Expo 67 and beyond.

15 June 2006

The Quebec and Ontario Pavilions

For the most part, Expo 67 was a showcase of national and/or regional achievements. The pavilions' proprietors were allowed to decide what image they wanted to project, and, like competing businesses, each wanted to put their best foot forward.

Some pavilions wanted to change the visitor's peceptions of their cultures. Such is the case for two neighboring pavilions: the provinces of Quebec and Ontario.

The most remarkable element about the Quebec pavilion's architecture was the mirrored glass exterior. By day, this slightly slanted facade reflected the sky and the surrounding pavilions. At night, upon illumination, these walls became transparent, transforming the pavilion into an enormous glass showcase.

The pavilion's interior focused mainly on industry, technology and education, contrasting the traditional image of Quebec. Very little evidence of religion or folklore was displayed, and the pavilion's fine arts exhibition was limited.

In contrast to Quebec's sophisticated participation at Expo 67, Ontario's presentation was much more free-spirited.

The pavilion's exterior had a fluid style of architecture, it's fibreglass roof formed various pyramid shapes that seemed to float over large granite blocks.

Focussing on the province's past, present and future, the Ontario pavilion portrayed itself as youthful and dynamic, with hip exhibits aimed at teenagers.

A 570-seat theatre presented the film "A Place to Stand". This groundbreaking film featured multiple images simultaneously synchronized to music.

"A Place to Stand" was a huge success, and one of Expo's most popular films. It won "Best Live Action/Short Subject" at the 1968 Academy Awards.

photos: expo67.ncf.ca
naid.sppsr.ucla.edu/expo67/

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1 Comments:

Blogger ByerJewelry said...

this is fantastic building!

9:48 pm  

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